CNN BUSINESS | Jaleel White is launching his own cannabis brand, and yes it includes ‘Purple Urkle’

Jaleel White played Steve Urkel on “Family Matters.”

(CNN) – Actor Jaleel White is joining the growing list of celebrities who have launched a cannabis brand.

White, known for playing Steve Urkel on the 1990s sitcom “Family Matters,” is partnering with 710 Labs on his new line, itsPurpl. It’s set to launch in California on April 20, or 4/20, and includes variants of the strain Purple Urkle.  —read more—