CNN BUSINESS | The couple behind the bag that sold out in 2 minutes

New York (CNNBusiness) – In 2020, when the pandemic brought all nonessential travel to a grinding halt, Ami and Jason Richter had to think fast. They were running a flourishing business called Lug that sold fun travel bags and accessories and had a growing legion of fans, which included Oprah.

But as travel bans went into effect, households succumbed to lockdowns and work from home quickly become the norm, buying backpacks and shoulder bags was the furthest thing from people’s minds.  –read more–