CNNunderscored | The 35 best Amazon Prime Day deals on holiday gifts, handpicked by our gift guide editor

I know it’s only October, but trust me when I say the holidays will be here before we know it. I see the scramble every year, and that says a lot because I start planning our holiday gift guides in July! The CNN Underscored gifting team has been working hard as of late to curate the best gift ideas of 2026, and some of our recommendations are on sale for Prime Big Deal Days — aka Amazon’s October Prime Day.

On this list, you’ll find everything from cheap stocking stuffers to splurge-worthy presents for everyone on your shopping list. You’ll even find some Amazon gifts so good you’ll want to buy them for yourself. Just don’t wait too long to place your order because items could go back up to full price (or completely sell out) before the sale ends tonight.

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